SOCIAL ACTIVISM THROUGH ONLINE MEDIA

What potentialities and limitations does online media offer activists attempting to drive social change? In the following video I fist break down this question, so the viewer understands the meaning behind it. Also discussed is a brief history of social movements, including the women’s movement and anti-Vietnam movement, with some of these movements still being fought for today. The main difference being the way in which activists are now involved in these movements. I then begin to delve into the potentialities that online media offers for participants, this includes: the easy spreading of the movement, the effective use of a hashtag and storytelling on social media etc. I follow this with discussing the limitations, trying to keep it mainly positive, the only negative attributes of online media driving social change was how one may think that online participation for a social cause is not enough and that social movements and their protests now have a decentralised organisational structure due to online media’s role. I then leave it on an important note: to be an active participant both through online media and physical presence at protests.


I had the difficulty of lighting when filming the above video, as it was overcast and there was no appropriate setting in the house for me to film. But my main thought was to have a plain setting, and let my voice do most of the talking, which seems obvious but I wanted the strong eye contact and clear vocabulary to entice the viewer in the discussion. With a bit of humour, i.e. my mispronunciation of certain words, creates a human quality to the video, that it is not just a boring informal video but has some personality to it. I don’t like to risk the potential of breaching any copyright so I kept the footage of just myself, with only one extra clip of me searching #BlackLivesMatter on Twitter, to showcase how easy it is to do so and be involved and informed on a certain social movement through the use of online media.

I had 5 scholarly sources that I quoted throughout the video. They were either direct quotes or rephrased to suit the sentence that they were incorporated into. I did not want to say in the video who I was actually quoting because I felt that it would ruin the flow of the points being made, and make it seem more essay-like rather than an just a simple educational video. So the strategy I used was to have text on the screen that stated the source of what I was saying, the same way one would cite a source in an essay. Then at the end of the video I had credits that rolled along the screen that was my reference list of all the sources used throughout the video.

It was hard for me to come up with creative ways that would not breach any laws and rules in the video, I didn’t want to have any obstacles so I avoided it. I did not include extra material that I know would need more careful consideration, I just wanted the video to be a sit down, fun and educational video. I also had the huge problem of rambling a lot, I originally talked for a good 30 minutes and had to cut it back to only include the ‘most important’ parts. That was a huge struggle when you think everything you said was important.

My broader ALC203-related online activity
When I do remember to tweet I have found incorporating GIF’s into a tweet more successful in catching people’s eye, whether looking at the interactions on the tweet or simply looking at the likes I feel like if you implement a media of some sort into a tweet it will likely have more interactions. I also had discussion with fellow ALC203 students about the difficulties of the assignment, and we shared advice and support on it, which was encouraging. I also frequently checked the Hashtag to keep updated on fellow students progress and thoughts of the course.

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